Institute of Customer Service-Panama

Customer service excellence is the differentiator! 
Make sure your customer service training,
solutions and strategies attract and retain customers!

Become customer-centric by building your customer service Way in action not slogans!

The competitive advantage belongs to those that provide extraordinary customer experiences.

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Who We Are

The Institute of Customer Service-Panama is a professional advocacy body supporting and promoting world class customer service. We are all serving each other as we strive to make this world a better place.  Customer service excellence IS nurturing mutual respect.

Our mission is Making People's Lives Better.

Our vision is to set a higher standard for nurturing mutual respect worldwide and increasing profits through customer service excellence. .

The decade of the 2010's is the Decade of Service Excellence.


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The Institute sponsors the

Service Excellence Training Center

Online Library

Weekly eNew

The direct services include education and strategic customer service culture solutions and consulting. 

Current Project in Process 

LO HICE! 

I DID IT!

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Tips for Motivation

Read the complete series on motivating employees for excellence in customer service.

Motivation Series

Twelve Elements

Getting Started 

ICS-Panama uses a customer service strategy model that crosses all industries. It is a wholistic, inclusive model helping companies increase profits along the complete chain of customer service contact points.  It is based on the Twelve Elements of Strategic Customer Service Delivery (TM). 

To start it is recommended to begin with your customers, finding out what is important to them - never guess.  However, sometimes urgent situations need to be addressed at different customer service contact points.

  • Customer service excellence and loyalty
  • Customer service excellence and training
  • Customer service excellence and management
  • Customer service excellence and sales
  • Customer service excellence and technology
  • Customer service excellence and environment
  • Customer service excellence and websites
  • Customer service excellence and social networking
  • Customer service excellence and marketing 

Programs in Spanish and English.